The three-way collaboration with designer Dhruv Kapoor debuted with three limited-edition jackets at his Spring/Summer 2027 show, ahead of a wider collection for the 2027 IPL season. PUMA and Royal Challengers Bengaluru (RCB) are taking their
The latest Kolkata-focused film moves away from Flipkart’s celebrity-heavy Big Billion Days campaign, using an everyday story and a familiar city reference to connect with local audiences. Flipkart is giving its Big Billion Days campaign a
Samsung India Electronics closed FY26 with a 36% drop in consolidated profit to ₹7,228.10 crore, even as its revenue from operations grew 1.2% to ₹1,11,183.40 crore for the financial year ended March 31, 2026, according to
At a fitness event where brands are competing for attention alongside athletes, workouts and high-energy experiences, Zomato found an interesting way to make itself part of the action. The brand
Marketing is often seen in its final form, but the story is usually much richer when you trace it back to the person and moment that set the idea in
Marketing is often seen in its final form, but the story is usually much richer when you trace it back to the person and moment that set the idea in
Aap Aur Canva, Jodi Wah Wah!’ features Farah Khan, Raghu Ram and Terence Lewis as the brand turns the familiar reality-show judging format into a celebration of ideas brought to
The Coca-Cola Company has elevated Paschalis Karatzetzos to Senior Director, Owned & Paid, Social + Influencer Marketing Europe. Karatzetzos has been with The Coca-Cola Company since 2023, having previously served
Dentsu announced the appointment of Prerna Mehrotra as Chief Client Officer, APAC & CEO, Singapore, bringing one of the network’s most experienced regional leaders to the market to lead its
Devgn CineX today announced the appointment of Mr. Ajay Agrawal as its Chief Executive Officer, marking a significant milestone in the company's journey to build India's most customer-centric and experience-led
The three-way collaboration with designer Dhruv Kapoor debuted with three limited-edition jackets at his Spring/Summer 2027 show, ahead of a wider collection for the 2027 IPL season. PUMA and Royal
The new brand is being built around electric buses and trucks made in India, with a positioning designed to give businesses greater confidence in the shift to electric mobility. JSW
Through ‘Own a Piece of History’, Coca-Cola India has teamed up with Zepto and Blinkit to put limited-edition golden cans celebrating Spain’s FIFA World Cup 2026 victory in the hands
The actor has been named the brand’s India ambassador for watches and will feature in its Fall/Winter 2026 campaign. Tommy Hilfiger, part of PVH Corp., has appointed actor Vedang Raina
The actor has co-founded and co-built the skincare brand, positioning it around a simpler routine of cleansing, hydration and protection. Actor Vijay Deverakonda has ventured into the skincare category with
The Creative Director’s latest collection introduces new optical styles alongside sunglasses, blending archival-inspired silhouettes with modern proportions and a futuristic wraparound design. A year into his role as Ray-Ban’s first-ever
The fourth edition of Nykaa’s beauty festival will take place from October 23 to 25 at NSIC Grounds, Okhla, bringing together beauty brands, experts, creators, live entertainment and interactive experiences.
Parag Milk Foods is expanding Avvatar beyond powders, beverages and bars with non-fried protein chips offering 10g protein per 30g pack at Rs 60. Parag Milk Foods is expanding its
BharatPe, one of India's leading fintech companies, today unveiled BharatPe Flex, its consumer credit proposition built around Credit Line on UPI, at Global Fintech Fest 2026. The company also launched
Truecaller, the leading global platform for safe and trusted communication, today launched Post-Call Actions, a new capability that enables consumers to complete important tasks immediately when the call ends. The
Founded by Tiger Shroff, the brand is expanding across skincare and fragrances, with four new perfumes launching exclusively on Amazon.in. Prowl, the men’s grooming brand founded by actor Tiger Shroff,
The integration enables brands to activate, manage and analyse ChatGPT Ads alongside campaigns running across major digital media platforms. ReBid has integrated ChatGPT Ads activation, campaign management and analytics into
The sneaker brand plans to use the fresh funding to grow its store network, strengthen technology and invest in footwear R&D. Homegrown sneaker brand Comet has raised ₹100 crore in
The beauty brand’s operating revenue dropped 20% to ₹404 crore in FY25, while FY26 estimates indicate another decline to ₹300–350 crore. SUGAR Cosmetics’ financial performance has weakened further, with the
The six-week ‘Lay’s Kholo, Ranbir Se Milo’ contest offers consumers rewards ranging from a gaming console to an international holiday and a meet-and-greet with Ranbir Kapoor. Lay’s has launched ‘Lay’s
The association will see Dravid front the electronics retailer’s television, digital, social media, in-store and festive campaigns through the year. Vijay Sales has appointed Rahul Dravid as its brand ambassador,
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The three-way collaboration with designer Dhruv Kapoor debuted with three limited-edition jackets at his Spring/Summer 2027 show, ahead of a wider collection for
The latest Kolkata-focused film moves away from Flipkart’s celebrity-heavy Big Billion Days campaign, using an everyday story and a familiar city reference to
Samsung India Electronics closed FY26 with a 36% drop in consolidated profit to ₹7,228.10 crore, even as its revenue from operations grew 1.2%
Never miss any important news. Subscribe to our newsletter.
