Richa Dholi has joined Kotak Mahindra Bank as Head of Marketing, Credit Cards, bringing experience across banking, technology and advertising. Before this move, Dholi served as Global Marketing Director at
Nikon India has appointed 80dB Communications as its strategic communications partner following a multi-agency review. The mandate will cover corporate and brand reputation, earned media, product communications, leadership visibility, creator
Signify has launched its Diwali campaign, ‘#HarDiwaliPhilipsWaali’, celebrating the evolution of Philips lighting in Indian homes across three generations. The campaign film captures how lighting preferences and technology have transformed
Birla Opus Paints, part of Grasim Industries under the Aditya Birla Group, has launched a new campaign for its waterproofing range, Birla Opus Alldry. Featuring actors Vikrant Massey and Jagapathi
Hershey’s India has launched a new Diwali campaign for Hershey’s Kisses, bringing a playful take on romance and family gatherings to the festive season. Conceptualised by TBWA\Lintas, part of Omnicom
CP PLUS has unveiled a new campaign film featuring actor Ranveer Singh, giving its long-standing brand message, ‘Upar Wala Sab Dekh Raha Hai’, a technology-led direction. The campaign highlights the
ENVY Perfumes has launched its latest advertising campaign, ‘Nice Perfume’, featuring actors Janhvi Kapoor and Varun Dhawan. Built around an unexpected encounter between two people, the campaign uses fragrance as
Mohan Rocky Springwater Breweries Pvt. Ltd., the manufacturer of Old Monk rum, has withdrawn its legal petition before the Bombay High Court challenging a distribution restriction imposed by the Food
A wedding dance floor becomes the ultimate test of makeup performance in Swiss Beauty’s latest festive campaign, ‘We Got You’. Featuring actor Taapsee Pannu, the film uses the energy of
Kurlon, one of India’s leading mattress brands, has unveiled its latest festive digital campaign featuring popular Bollywood actor Sidharth. Rooted in the familiar excitement and hustle of the festive season,
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