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The three-way collaboration with designer Dhruv Kapoor debuted with three limited-edition jackets at his Spring/Summer 2027 show, ahead of a wider collection for the 2027 IPL season. PUMA and Royal
The latest Kolkata-focused film moves away from Flipkart’s celebrity-heavy Big Billion Days campaign, using an everyday story and a familiar city reference to connect with local audiences. Flipkart is giving
Samsung India Electronics closed FY26 with a 36% drop in consolidated profit to ₹7,228.10 crore, even as its revenue from operations grew 1.2% to ₹1,11,183.40 crore for the financial year
The latest Shot on iPhone film turns ROSÉ’s ‘new trick’ into a showcase for the iPhone 18 Pro’s camera capabilities, blending music, pop culture and mobile filmmaking. Apple is giving
The Autumn Winter 2026 campaign brings Abhay Deol into ColorPlus’ latest menswear story, built around taking a step back from the constant chase for what comes next. What if the
Through ‘Own a Piece of History’, Coca-Cola India has teamed up with Zepto and Blinkit to put limited-edition golden cans celebrating Spain’s FIFA World Cup 2026 victory in the hands
Aap Aur Canva, Jodi Wah Wah!’ features Farah Khan, Raghu Ram and Terence Lewis as the brand turns the familiar reality-show judging format into a celebration of ideas brought to
Featuring Kartik Karkera, Lovlina Borgohain, Sumit Antil and Simran Sharma, the campaign brings together messages of encouragement from across India ahead of the Asian Games and Asian Para-Games 2026. For
At a fitness event where brands are competing for attention alongside athletes, workouts and high-energy experiences, Zomato found an interesting way to make itself part of the action. The brand
The Omnicom-owned agency has been appointed creative agency of record as Applebee’s looks to make its long-standing neighbourhood positioning more relevant to today’s diners. Applebee’s has appointed BBDO Chicago as
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