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Founded by Tiger Shroff, the brand is expanding across skincare and fragrances, with four new perfumes launching exclusively on Amazon.in. Prowl, the men’s grooming brand founded by actor Tiger Shroff,
The integration enables brands to activate, manage and analyse ChatGPT Ads alongside campaigns running across major digital media platforms. ReBid has integrated ChatGPT Ads activation, campaign management and analytics into
The sneaker brand plans to use the fresh funding to grow its store network, strengthen technology and invest in footwear R&D. Homegrown sneaker brand Comet has raised ₹100 crore in
The beauty brand’s operating revenue dropped 20% to ₹404 crore in FY25, while FY26 estimates indicate another decline to ₹300–350 crore. SUGAR Cosmetics’ financial performance has weakened further, with the
The six-week ‘Lay’s Kholo, Ranbir Se Milo’ contest offers consumers rewards ranging from a gaming console to an international holiday and a meet-and-greet with Ranbir Kapoor. Lay’s has launched ‘Lay’s
The association will see Dravid front the electronics retailer’s television, digital, social media, in-store and festive campaigns through the year. Vijay Sales has appointed Rahul Dravid as its brand ambassador,
PUMA India has launched ‘Meditation in Motion’, a campaign created ahead of the Ladakh Marathon, where the brand is the Exclusive Sportswear Partner. The campaign draws a parallel between two
The collaboration with Warner Bros. Discovery Global Consumer Products combines beauty with elements from Hogwarts, spells and the wizarding world. Swiss Beauty has partnered with Warner Bros. Discovery Global Consumer
Paris Hilton returns as the face of the Maison, alongside new digital character NOT-KARL in the Fall-Winter 2026 campaign. KARL LAGERFELD has extended its partnership with Paris Hilton, continuing the
The beauty brand becomes the first Indian advertiser on ChatGPT, as Honasa looks to explore AI-led consumer discovery. Honasa Consumer has partnered with commerce media company Criteo to advertise its
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