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The latest advertising, marketing, media and brand news, campaign launches, appointments and business updates from Editorial Networks.
This wedding season, M·A·C Cosmetics India is taking a familiar Indian wedding moment and giving it a distinctly M·A·C treatment. Its latest bridal campaign, “Forever in M·A·C,” reimagines the quintessential
Shivani Goel has joined Reliance Brands Limited as Associate Vice President, taking charge of marketing and brand growth for HUGO BOSS, Paul & Shark, ZEGNA and TUMI in India. Announcing
DAAWAT Basmati Rice has unveiled its latest campaign, “Bring Out Your Finest,” bringing together two cinematic legends—Shah Rukh Khan and Zeenat Aman—for a truly memorable collaboration. This heartwarming film celebrates
At Maha Kumbh 2025 in Prayagraj—a spiritual confluence where millions gather in faith—UltraTech Cement stepped in with a powerful pledge of its own. Through its ‘MahaKumbh ka MahaSankalp’ campaign, the brand transformed
Radisson Hotel Group has partnered with Accenture to launch an AI-powered hotel discovery app on ChatGPT, enabling travelers to search, compare and explore hotel options through natural conversations before completing bookings on the Radisson
Go Colors has appointed Bollywood actor Shraddha Kapoor as its first-ever brand ambassador, marking a strategic milestone as the women’s bottom wear brand enters its next phase of growth. The partnership comes as
Srijan Suman has joined BlissClub as Head Of Marketing. In his new role, he has taken charge of the company’s marketing functions and is shaping the next phase of the brand that’s redefining movement
Senior marketing leader Karan Kumar has concluded his tenure as Chief Marketing Officer at Hero Realty, bringing his association with the real estate company to an end after contributing to its marketing and brand initiatives.
Razorpay has named Neha Mishra as its new Head of Brand Experiences & Events Marketing, further strengthening its brand and experiential strategy. Mishra brings with her over 18 years of extensive experience across the luxury,
RosePod, the audio content arm of Rose Audio Visuals, has officially launched The Filmy Hustle Podcast, a new series delving into the world of cinema, storytelling, and entertainment industry dynamics. Hosted
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