Home / Categories
Advertising campaigns, creative work, brand collaborations and advertising-industry updates covered by Editorial Networks.
The new framework requires disclosure for AI-generated influencers, synthetic product demonstrations and sponsored recommendations, while routine editing and accessibility applications remain exempt. The Advertising Standards Council of India (ASCI) has
Featuring Tania Shroff, Nejm and Priya Jain, the campaign showcases festive beauty looks through bold colour, luminous skin and defined eyes, alongside M·A·C’s limited-edition festive collection. M·A·C Cosmetics India has
The Autumn Winter 2026 campaign showcases JACK&JONES’ latest denim collection across barrel fits, bootcuts, denim sets and outerwear, styled for parties and travel. JACK&JONES has unveiled its Autumn Winter 2026
The multi-year collaboration will feature content, campaigns and experiences around how Tendulkar uses ChatGPT for learning, idea development and personal interests. OpenAI has partnered with Sachin Tendulkar in a multi-year
SKINN, the fine fragrance brand from House of Titan, has appointed Ayushmann Khurrana and Sobhita Dhulipala as its new brand ambassadors, marking a new campaign for the fragrance brand. Titled
Myntra is bringing Alia Bhatt and Ranbir Kapoor together for its latest Big Fashion Festival (BFF) campaign, turning ordinary moments into elaborate reasons to shop. Created by Tilt Brand Solutions,
Created with Advay Jhunjhunwala and Think9, the new omnichannel brand launches with five personality-led shower gels combining fragrance, skin benefits and different consumer archetypes. Ranbir Kapoor has entered India’s FMCG
Shaya by CaratLane has appointed singer Shreya Ghoshal as its brand ambassador as the silver jewellery brand enters its eighth year, bringing the association to life through its latest campaign,
The latest film under #MeriBetiStrong turns the familiar idea of mothers raising strong daughters on its head, showing how that strength can eventually become a source of support for the
The new TVC uses a playful, celebrity-led narrative to bring Rungta Steel’s TMT bars into focus, highlighting strength, ductility and load-bearing performance. Rungta Steel has brought together Shah Rukh Khan,
Never miss any important news. Subscribe to our newsletter.