Sarita Crasto has joined Raymond Lifestyle as Lead – Brand Marketing. She moves to the company from Unilever, where she served as Assistant Global Brand Manager – Marketing for over four years.
At Unilever, Crasto gained experience in brand management and integrated marketing communications. Her broader professional background also includes account management and agency leadership across advertising and media organisations.
Before Unilever, Crasto worked as Business Lead at The Womb Communications. She also held the position of Team Lead Manager – Integrated Marketing Communications at Madison Media Group, where she worked across integrated marketing initiatives.
Earlier in her career, Crasto served as Senior Brand Services Manager at Mullen Lowe Lintas and Brand Services Associate at Leo Burnett. She began her professional journey at DDB Mudra Group as Senior Account Executive.
Her career spans brand management, advertising, media planning and integrated marketing communications, with experience across both agency and corporate environments.
