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The latest advertising, marketing, media and brand news, campaign launches, appointments and business updates from Editorial Networks.
The association will see Dravid front the electronics retailer’s television, digital, social media, in-store and festive campaigns through the year. Vijay Sales has appointed Rahul Dravid as its brand ambassador,
Moksh Chopra, currently General Manager, KFC India & Partner Countries, has been appointed Market Lead, Indian Subcontinent, for Taco Bell International, effective September 7, 2026. Chopra will oversee Taco Bell’s
Nizar Naushad has joined Mars as Head of Trade Marketing, effective July 2026. In his new role, he is leading Trade Marketing for Mars Snacking, the newly combined Kellanova–Mars Wrigley
The actor and entrepreneur will feature in GUESS Watches’ upcoming campaigns, starting with its FW26 collection. GUESS Watches has appointed Tamannaah Bhatia as its Brand Ambassador in India, marking a
PUMA India has launched ‘Meditation in Motion’, a campaign created ahead of the Ladakh Marathon, where the brand is the Exclusive Sportswear Partner. The campaign draws a parallel between two
Unma Jajodia has joined WPP Media as Associate Vice President – Strategy. Jajodia joins WPP Media after a stint at Tonic Worldwide, where she held multiple roles across media strategy,
The win gives Publicis control of PepsiCo’s global media business across more than 200 markets and displaces Omnicom’s OMD after more than two decades. Publicis Groupe has won PepsiCo’s global
Shrivastava joins MediBuddy from Swiggy, where he most recently led product, design and operations for the driver organisation. MediBuddy has appointed Shalabh Shrivastava as Head of Operations, bringing more than
The seven-episode stand-up special on JioHotstar uses humour to highlight how pausing before acting can help consumers avoid digital fraud. HDFC Bank and Kinnect have taken the bank’s Vigil Aunty
Kundnani will lead YRF’s marketing strategy across its film and entertainment businesses, reporting to CEO Akshaye Widhani. Yash Raj Films (YRF) has elevated Hemant Kundnani to Head of Marketing, expanding
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