The actor has been named the brand’s India ambassador for watches and will feature in its Fall/Winter 2026 campaign. Tommy Hilfiger, part of PVH Corp., has appointed actor Vedang Raina
NESCAFÉ is taking its long-standing association with youth culture into music with a new ‘Hustle Anthem’, a rap track created around the energy, ambition and individuality of young India. Developed
Arena Media India, part of Havas Media India, has secured the integrated media mandate for real estate developer Ashiana Housing following a competitive multi-agency pitch. The account will be led
The food discovery platform taps into Ravi Kishan’s distinctive humour, mannerisms and viral persona to give its latest campaign a playful take on food and dining. Swiggy Dineout has brought
The actor has co-founded and co-built the skincare brand, positioning it around a simpler routine of cleansing, hydration and protection. Actor Vijay Deverakonda has ventured into the skincare category with
The Zydus Wellness brand revives its iconic ‘Complan Boy’ property through the young cricketer, connecting his journey with preparation, discipline, nutrition and family support. Complan, the nutrition drink brand from
The Creative Director’s latest collection introduces new optical styles alongside sunglasses, blending archival-inspired silhouettes with modern proportions and a futuristic wraparound design. A year into his role as Ray-Ban’s first-ever
The fourth edition of Nykaa’s beauty festival will take place from October 23 to 25 at NSIC Grounds, Okhla, bringing together beauty brands, experts, creators, live entertainment and interactive experiences.
Parag Milk Foods is expanding Avvatar beyond powders, beverages and bars with non-fried protein chips offering 10g protein per 30g pack at Rs 60. Parag Milk Foods is expanding its
The new content-led podcast features Ravi Kishan and RENÉE Cosmetics co-founder Priyank Shah, using a light-hearted conversation around movement, glow and confidence to spotlight the brand’s Lumi Glow. RENÉE Cosmetics
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