Prasad Mulik has returned to WPP Media as Associate Vice President – Client Services, marking a full-circle moment in his advertising career after beginning his journey with the network as an intern.
Announcing the move on LinkedIn, Mulik wrote, “With a little ambition and a leap of faith, I’m grateful to announce that I’m starting a new position as Associate Vice President- Client Services, at WPP Media.”
Reflecting on his return, he added, “This is where my advertising journey first started as an intern, so making the decision to come back to a place which gave me a promising start was exceptionally easy.”
Mulik said he is looking forward to “strategize impactful campaigns, build brands effectively using AI and embrace new challenges” in his new role.
Before joining WPP Media, Mulik was a Manager at Only Much Louder, where he directed a team working on media planning and influencer strategies for the Bacardi portfolio, including Grey Goose, Bombay Sapphire, Dewar’s and Martini, across APAC and EMEA. His work also involved using social listening tools to inform creator selection and campaign strategies.
Prior to this, he was an Account Manager at Madison World, overseeing media planning and buying, affiliate partnerships and digital deliverables for brands including CEAT Tyres, Glenmark and Blue Star. He also worked on e-commerce performance initiatives across platforms such as Amazon and Flipkart.
Earlier in his career, Mulik spent over three years at dentsu X, where he worked on media planning and campaigns for Jaguar Land Rover, including launches for the Land Rover Defender and Jaguar I-Pace, as well as lead generation campaigns.
He also worked at Wavemaker as a Digital Media Planner, managing cross-platform digital media strategies and campaign execution across platforms including Facebook, LinkedIn and Google.
With experience spanning client services, media strategy, digital marketing, influencer strategy and brand campaigns, Mulik now returns to WPP Media in a senior client services role, bringing his advertising journey back to where it began.
